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Finsta

A finsta is short for "fake instagram" and is a secondary Instagram account to post more unfiltered content.

What is a finsta?

A finsta, which is short for “finstagram” or "fake Instagram," is a secondary, usually private, Instagram account that people create to share posts with a more selective group of close friends. A finsta is typically more casual, unfiltered, personal, and private. 

Why do people create finstas?

People create finstas as a safe space for them to post content they wouldn’t necessarily share on their main Instagram account—like unfiltered photos, inside jokes, or thoughts they’d rather keep within a trusted circle of friends.

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